Announced at Apple’s ‘Time Flies’ event in September 2020, the Watch SE is the first time the company has targeted the more affordable market with its wearables.
Just like the iPhone with the same name, the Watch SE aims to provide the core Apple Watch experience while doing away with high-end features like an always-on display.
That means Apple has been able to cut costs, with the device starting at under £300/US$300/AU$450.
Having gone on sale on 18 September, the Watch SE is now available to buy on both sides of the pond. Here’s how much it costs, and the best deals available right now.
How much is the Apple Watch SE?
Apple’s latest smartwatch is also its most affordable, starting at £269/US$279/AU$429. Full pricing is as follows:
40mm (GPS only) – £269/US$279/AU$429
44mm (GPS only) – £299/$309/AU$479
40mm (GPS + cellular) – £319/US$329/AU$499
44mm (GPS + cellular) – £349/$359/AU$549
A Nike version is also available, starting at the same £269/US$279/AU$429 price.
While these prices are affordable by Apple’s standards, they’re in line with what you can expect from many entries in our best smartwatch chart. Competition comes from the likes of the Fossil Gen 5 and Samsung Galaxy Watch Active 2, while the more recent Galaxy Watch 3 isn’t much more expensive.
Best deals on Apple Watch SE
You can check out the best prices for the GPS version of the Apple Watch SE in the widget below:
Price comparison from over 24,000 stores worldwide View more prices
Where to buy the Apple Watch SE in the UK
As you might expect, the Watch SE is available directly from Apple’s UK site. Here are the third-party retailers that currently stock the device:
In terms of carriers, Vodafone currently has the cellular version of the device is available on its network. Data plans start at £20 per month with £19 upfront.
EE’s plans start at £22 per month with no upfront cost, while O2 has sells the Watch SE, and offers 6 months worth of airtime with a purchase.
Where to buy the Apple Watch SE in the US
If you’re based in America, the Watch SE is on sale via the US Apple site, and is also available from Best Buy and Walmart.
The cellular version is now available through all four major carriers: Verizon, AT&T, and T-Mobile.
Want to know more about the Watch itself? Check out our guide to the Apple Watch SE.
You can also find out more on where to buy the Apple Watch Series 6.